In contrast, what made the targeted ads somewhat more troubling was the fact that tied in with the privacy footage revelations — where the glasses are recording to an extent even if they’re not — was the feeling that the glasses could see everything I saw. And that was a hard thing to shake.
Sure, most people on the internet are aware of search history, cookies, tracking, and personal data use being leveraged to promote products, ideas or suggested searches. But being confronted by targeted suggestions based on what you’re seeing immediately in front of you is a somewhat shocking wake-up call.
It’s baffling that tech journalists aren’t telling people to run screaming from devices like these.
So if I’m understanding it correctly. They are seeing ads literally in front of them all the time? Like those glasses are playing ads constantly?
No, but they’re getting ads on their other devices based on stuff they see that they happen to ask meta about, or upload videos of. There’s no HUD for it to serve ads to you on the glasses.
Fair, that’s understandable. Though whole new level of tracking.
Imagine if your gaze lingers slightly too long on a packet of Tim Tams, but you’re trying to be good, and you have a conversation with your partner about how hard it is to kick sugar. Then later you start getting aggressively advertised to, TimTams everywhere on massive discount, because Meta knows your weakness now. But not just with chocolate, with everything in your life, exploited as ruthlessly as possible, and also you paid a premium for that privilege.
Stop, Mark Zuckerberg can only get so hard!
We’re just speedrunning into this future: https://youtu.be/YJg02ivYzSs
Cool video. I was expecting Minority Report 😄
There are marketing people watching this and thinking, “These are great ideas!”
Talk about nightmares.
I think that would be the next step, once they get enough idiots to hook onto that shit. For now, I believe, the ads are only on the platforms to which they’ve already hooked everyone. But I’m also an optimist, huh xD
Most tech journalists don’t know shit about tech.
They’ve existed for how many years now? If they were “the future of wearables” I think we’d know by now
