The recent return of Monarch: Legacy of Monsters is just one example of the staying power of the Godzilla story. Self-confessed fan Ed Power delves into the lore of a tale that has origins in Japan's wartime trauma

A comprehensive perspective on the Guinness Book of World Records longest running screen franchise from The Irish Examiner.

Having a the perspective of an Irish fan and media critic is interesting - Monarch: Legacy of Monsters and other Godzilla media do consistently less well in English speaking countries other than the United States.

From the piece:

But why are giant monsters enjoying a resurgence in 2024, when big franchises such as Marvel are going through a slump? How is it that we have gone cold on men and women in spandex costumes, while we embrace kaiju laying waste to our cities?

“Kaiju have become the new superheroes. Much like anime, after years of blossoming in its niche fandom here in the West, kaiju have expanded into mainstream popularity,” says Nathan Marchand, host of  The Monster Island Film Vault podcast.