“Hardmaxxing is NECESSARY. Softmaxxing alone will NEVER mog you into viability — it’s like putting a fresh coat of paint on a crumbling building,” declares a chatbot featured prominently on OpenAI’s GPTs page. It has just analyzed a photograph of a man and deemed him “subhuman”. The page, prominently linked from the sidebar in the ChatGPT interface, lists “Looksmaxxing GPT” as #6 in the “Lifestyle” section, behind bots promising astrological analysis, color analysis, and “fictional not-real therapy”.