The å is pronounced almost exactly like the English word ‘awe’.

Blå is then pronounced as - bloa

ಠ~ಠ

The thing that my girlfriend struggled with when she moved to sweden was our swedish letter “y”. She can do it now, but it still doesn’t come naturally, she has to consciously move the right muscles to pronounce it.

Real, there’s something fun about saying “blaaahj”

Me too, always makes me keen for baja tacos and I subconsciously make a positive association with the instance/word.

B-law

blow-high

Edit: well, kinda. the sound doesn’t exist in English but the closest i can think of is the o-sound in “score”. and there’s no diphthong, which is why people tend to write “blo-”. it’s a flat sound, which English sort of doesn’t do.

They don’t have one for blåhaj, but Wiktionary has an audio file of someone pronouncing blå (blue) in Swedish. The second half of blåhaj sounds like English “Hi,” and the phonemic transcription of the full word is /ˈbloːhaj/. The /bloː/ part is kinda like how someone from Glasgow or someone with a strong German accent might say “blow.”