I asked a guy at a music shop how he liked a software licensing system that used a USB key. It was plugged into his laptop. He offered to let me take it and try it out. I was like, “No, man, that’s yours.”

In a shoe shop, I asked to try on a pair in my size. When the employee didn’t come back, my partner asked what was happening and it turned out they didn’t have my size. She was going to other shoe stores on the strip asking if they had my size.

The degree of trust and customer service is unlike anything I’ve experienced in my life. Granted, Taiwan and Canada are the only countries I’ve been to outside USA. But it really struck me.