Any time you see stuff about the “accessing the unconscious” assume it’s BS until otherwise proven. That being said, brand recognition is a real thing that gets worried about, and passive absorption of it might be the idea here. There’s two logos and they’re both right in the center.
Quick, without looking it up, how many days ate there in a Saturn year?
If you don’t know, they have successfully bypassed your conscious mind.
Sometimes an ad so shitty that you can’t even remember neither logo nor the brand is just a shitty ad.
Any time you see stuff about the “accessing the unconscious” assume it’s BS until otherwise proven. That being said, brand recognition is a real thing that gets worried about, and passive absorption of it might be the idea here. There’s two logos and they’re both right in the center.