Google was already in the middle of a class-action lawsuit regarding the incognito mode, where they were accused of tracking user activity. And, they agreed to settle the lawsuit.
To conclude that and move on, they will have to make the necessary changes to prevent another lawsuit against them.
That’s not true. If you’re intentionally logged in to a website, sure, but tracking without an account requires action on the part of your browser, assuming you’re using a VPN. Cookies, ad-IDs, user agent, preferred language, etc. is all information that the browser can decide if it provides or not.
I promise none of these people are using a VPN. IP is plenty.
Chrome never claimed it was spoofing any of those details, and spoofing those details without clearly telling the users what they’re doing and why would murder the user experience. Their position as a browser had literally no impact on that tracking.