The dental industry in America is massive. Why is it such an important part of the American lifestyle?

  • OneCardboardBox
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    2 years ago

    I think an important distinction should be made between dentistry and orthodontics. I believe that in many countries with public healthcare, dental coverage is pretty normal. What many governments don’t pay for is orthodontics (teeth straightening, braces, bite fixing, etc) and so most people go without it (eg memes about British people having crooked teeth).

    In the USA, orthodontics is a huge industry. It’s all about having straight perfect teeth. I don’t know why it started, but the reason it’s stuck around is mostly aesthetics and inertia IMO. If everyone around you has straight teeth, you’ll feel left out if you have crooked teeth. It’s also a huge moneymaker for dentists themselves. I avoided dentists for several years because I got tired of them trying to sell me expensive aesthetic services, like whitening or special bite splints.

    • stinky-britches@kbin.social
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      2 years ago

      Also, a smile is the first thing you notice about someone and a nice smile is better than having a mouth full of snaggle toofs. But yeah, aesthetics…

    • Square Singer@feddit.de
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      2 years ago

      The brits are something else, they don’t count. I am from Central Europe and I was shocked when I saw the kind of teeth brits run around with.

      You know, ads for dental hygene products over here advertise with “gives you fresh breath” or “makes your teeth white”.

      Over there they advertise with “prevents your teeth from falling out”.

      That said, the “American Smile” and the obsession with super white teeth is something else. White does not equal healthy and many bleaching methods are actually bad for the health of your teeth.

    • swope@kbin.social
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      2 years ago

      This. I think every culture has beauty standards, and some of them inspire a lot of people to do pretty drastic procedures. It’s pretty mainstream in America to covet straight, gleaming white teeth.

      I’m guessing there’s some long history of orthodontics in USA that intersects with phrenology, marketing to people’s low self-esteem, and piggy-backing on government and orgs’ campaigns for dental health (extrapolating from medical necessity to aesthetics.)

      Also I think there’s a weird thing where parents are paying for braces for their kids. Notionally parents want their kids to be confident, but I also sense an undercurrent of social signalling of wealth and status, along the lines of putting solar panels on the north roof of the house if that’s where the neighbors will see them.