YouTube wants users to allow ads or sign up for Premium.

YouTube is getting serious about blocking ad blockers::YouTube is cracking down on ad blockers. In a statement to The Verge, YouTube’s Christopher Lawton says the company has launched a “global effort” to urge people to allow ads on the platform.

    • Its_Always_420English
      30•8 months ago

      Because Google broke how websites load in Chrome specifically to destroy adblock. They can punch holes in any adblocker that uses the Chromium web rendering engine. However Firefox does not use any Chromium code and still works the way it always has. uBlock (use uBlock Origin instead) will likely still work somewhat on Chorme, but would be helpless to block some ads.

      • @jmp242@sopuli.xyzEnglish
        1•8 months ago

        This may be true for chrome, but as far as I can tell anyone building chromium can also change that open source code to not break ad blockers?

        • @subtext@lemmy.worldEnglish
          3•8 months ago

          While in theory that is true, Chromium is still mostly controlled by Google. Some people may decide that they are going to maintain forks of Chromium that strip out certain features of Chromium, but the pace of development is relentless, releasing new builds several times per day. It would take some seriously deep pockets to be able to staff developers who can keep up with the contributions from Google and Microsoft and others and ensure their fork remains up to date and not broken.

          So yes, someone could change that open source code, but it’s really not feasible in the long run, and so Google (and to a lesser extent Microsoft), can control the browser experience for the majority of desktop users, including things like Manifest V3 or that “Digital DRM” that we were hearing about a while back.