• @BilboBallbins@lemm.ee
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    310 months ago

    I’m managing a Google ad campaign for a non profit with a budget of a few hundred dollars a month. I came up with some keywords but have been using their automated stuff too. If you could suggest one thing I can do to improve what would it be?

    • WndyLady
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      210 months ago

      Has the nonprofit applied for the Google Ad grant? Worth looking into it, if not.

      • @drekly@lemmy.world
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        110 months ago

        Definitely this, but it does limit your targeting options. But it’s not so bad if your sole goal is brand awareness, as it’s all paid for you.